on December 19, 2011
LinkedIn has already made many of the company’s top officials millionaires. LinkedIn’s May IPO saw the value of its stock almost triple from it’s initial offering of $45 per share to $122.70 per share, making millionaires of many top company officials. This week LinkedIn executives received further stock options as the company disclosed a batch of restricted stock grants to executives that is collectively valued at millions of dollars.
However, even as it touts itself as a booming tech company, LinkedIn still has some very basic problems to solve. Last week as part of our revamped social media presence, we set up a company profile on LinkedIn. After taking care of Collaboration 133’s basic company page configuration, we attempted to link the page to our RSS feed so that our blog posts would be pushed to our LinkedIn company page.
Setup seemed pretty easy: on company pages, under Admin Tools > Edit, is a field for “Company Blog RSS Feed.” We entered our RSS feed and went to try a test post. Upon publishing the test post, we went to check our LinkedIn profile. Nothing, so we contacted LinkedIn support:
I would like to update the Collaboration 133, LLC company page with blog posts from our WordPress blog. I have entered our RSS feed in the Company Admin Edit section; however, I do not see posts appearing on the company page as they are posted on our blog. What am I doing wrong?
Their response 3 days later:
I’m sorry it’s taken so long to get back to you.
Yes, in fact, you’ve encountered a known issue. I’m very sorry for the inconvenience. Our engineering team is working on it but there’s no estimate as to how long that might take. We’ll do our best to keep you posted.
In the meantime, I’ll gladly help if you have any other questions.If you have further questions, please feel free to reply to this message.
So there you have it. Even as LinkedIn’s revenue grows by leaps and bounds, they still have yet to master something as simple as publishing posts from an RSS feed on company pages. This makes LinkedIn a lot less useful to us. Here’s hoping that they get things fixed soon? You get that LinkedIn? Probably not — this post won’t make it to our company page.